Sample · Agile + UX
Product — Sunreef app — Q3 release
First release of the ordering app.
Product vision
The fastest way to get juice pressed this morning into someone's hand before eight.
Target group
Maya (commuter) primary · café owners secondary.
Needs & problems
Prices visible without an account · delivery window before payment · reorder in under 15 seconds.
Epics
Browse & price · Checkout · Tracking · Reorder & subscribe.
Prioritised backlog
1. Guest menu with prices 2. Window picker before payment 3. SMS tracking link 4. One-tap reorder 5. Pause/skip subscription
Release strategy
Soft launch in one postcode for 4 weeks, then two more cities once the delivery window holds above 90%.