Focus — what you're working on

What are you working on?

I am

Planning studies, running sessions and analysing evidence.

Tuned for this phase

Study design, evidence gathering and analysis

Finding a framework for today…

Personas — Study Guide
A curated path through building and pressure-testing personas.
15 min · NN/g · Read
Which UX Research Method Should I Use?
The landscape map: attitudinal vs behavioural, qual vs quant.
11 min · NN/g · Read

Accelerating Research with AI
Where AI genuinely speeds up research, and where it fabricates.
NN/g·10 min·Read
Planning Research with Generative AI
Using models on the plan, not on the participants.
NN/g·9 min·Read

Just Enough Research
Erika Hall
Compact, opinionated, and the fastest way to start doing research well.
Beginner · 3h · Learn more
Observing the User Experience
Goodman, Kuniavsky & Moed
A full method toolbox for planning and running studies.
Advanced · 16h · Learn more
Universal Methods of Design
Hanington & Martin
Pick the right method, not the familiar one.
Intermediate · 10h · Learn more
Practical Empathy
Indi Young
Listening deeply enough to hear reasoning, not just preferences.
Intermediate · 5h · Learn more

AI Agents
From chatbots to autonomous workflows.
Confidence 86%4 sources
Growing
MCP (Model Context Protocol)
Reshapes how tools plug into AI products.
Confidence 72%4 sources
Growing
Design Systems
Consolidating around tokens & W3C spec.
Confidence 78%4 sources
Stable
Accessibility (EAA)
New EAA regulations in force across Europe.
Confidence 81%4 sources
Growing
Voice Interfaces
Losing ground to multi-modal chat.
Confidence 64%3 sources
Declining
Enterprise UX
B2B budgets prioritise usability.
Confidence 69%4 sources
Growing
Design Tokens
W3C spec nearing v1.0.
Confidence 73%3 sources
Stable
UX Governance
Ops teams formalise standards.
Confidence 66%3 sources
Growing